Make a hard call
Lay out the options, test them against different models, and write down why you chose.
- Founders
- Marketing
You start with
Should we raise prices 15% or add a premium tier? Here's last year's revenue and churn.
Got it. I'll open threads for Option A, Option B and Second opinion. First question…
What the project does
1Opens threads
Side questions get their own space.
- Option A
- Option B
- Second opinion
- Decision memo
2Settles facts
Decided once, used everywhere.
- Question
- Raise prices or add a tier
- Constraint
- Keep churn under 4%
- Evidence
- 2025 revenue, churn by plan
- Decision
- Premium tier, review in 90 days
3Builds outputs
Ready to send or publish.
Decision memo
Document
PDFWordOptions compared
Table
PDF
Next time: In 90 days, the review opens with the reasoning and numbers you used.
More jobs to know what to do next
All jobs- Validate an ideaMarket, competitors and the riskiest assumption, settled before you build.
- Hear from your customersAsk the right questions, collect the answers, and turn them into three things to change.
Start with one sentence. Axyen takes it from there.